Sri Lanka was recently hit by the most severe flooding and landslides since 2003 brought on by monsoon rains across the central and southern areas of the country, leaving at least 200 people dead, 600,000 people displaced, more than 1,500 homes destroyed and nearly 7,000 houses damaged. Opple Lighting called on HAYLEYS, its distributor in Sri Lanka, to join in the humanitarian rescue together with Blue Sky and Blue Butterfly, two search and rescue teams from China. They went to the front lines, bringing relief supplies, rescuers and medical supplies, and helped with post-disaster reconstruction of schools. Opple Lighting’s timely and well-trained rescue team was greatly appreciated by the flood victims.
As a leader in China’s lighting industry, Opple Lighting has long been a pioneer in China actively deploying its “going global” strategies and has been developing business in Sri Lanka for many years. Now, the world is experiencing an upgrade to LED lighting, and Middle-South Asia, in particular, acutely needs the energy-saving LED products due to its large population and power supply shortage. Currently, apart from the Shanghai Headquarters, Opple has wholly-owned companies in Johannesburg, Dubai, New Delhi, and Enkhuizen, with products sold in more than 70 countries in the world. Opple Lighting plans to build a localized operation model in Thailand and Indonesia to tap the local markets while maintaining its growth momentum in European, Middle Eastern and Indian markets.
As a global-oriented enterprise, Opple Lighting also attaches great importance to CSR, in addition to bringing economic growth opportunities to the local people. In Sri Lanka floods, Opple Lighting’s employees in Sri Lanka took up the task as liaison between the Disaster Management Center of the government and the army. The company also donated traveler’s LED emergency lamps, LED camp lamps as well as food, medicines and clothes, in order to bring victims light and courage.
Opple Lighting moves ahead with its “Innovation, Responsibility and Speed” values, as was exemplified during the latest Sri Lanka rescue. Back in 2008 after the Sichuan earthquake, Opple Lighting donated money and supplies in the first place and later jointly set up 11 psychological health centers with universities to facilitate post-disaster reconstruction. In 2013, Opple Lighting launched the “Bright Classrooms” program, donating LED lights for rural schoolkids and renovating more than 500 classrooms and dormitories. In addition, Opple advocated lighting update for rural families and enhanced their living quality by donating healthy lighting products and providing professional lighting solutions. These actions are all exemplifications of Opple Lighting’s motto “Create Light and Future with Commitment and Care”. As Opple further expands its global reach, its care and love will spread wider across the world.